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CONCEPT
REPORT EVALUATION
REPORT NUMBER 1
The grade for this report is based on 70 points. The assignment
of points, grading and comments are presented below:
Total Points
Score
- Ideation
- Were several
concepts generated?
3
- Was a
conceptual map or gap analysis used?
4
- Evaluation
- Were 10 ideas
screened?
3
- Was a scoring
system use?
4
- Validation/Consumer
Testing
- Were at least
three concepts tested?
8
- Was consumer
testing used?
8
- Was purchase
intent used to select?
8
- Final product
selection well defended ?
20
-data analyzed and used?
-idea map
interpreted and used?
-gap found?
-product
attractiveness score
to confirm
concept selected?
- Report Organization
and Completeness
- Was report
clearly organized?
5
- Was report
complete – all data used?
7
Total
70
PROTOTYPE DEVELOPMENT
REPORT NUMBER 2
The grade for this report is based on 70 points. The assignment of points,
grading and comments are presented below:
Report No 2: _______________________________________________________
Total Points
Score
- Project Planning
- Was project planned?
6
- Milestones and Phases identified?
6
- Gannt chart prepared?
5
- Other project management tools used?
1
- Understanding of product
- Variables identified?
10
- Attributes identified and ranked?
6
- Range in variable levels set?
3
- Preliminary flow chart developed?
3
- Product Safety
- Barriers identified?
3
- CCP’s
identified?
3
- Preliminary HACCP plant
complete?
3
- Experimental Plan
- Plan for prototype adequately established?
5
- Data used to support steps in
development 5
- Report Organization and Completeness
- Was report clearly organized?
4
- Was report complete – all data used?
7
Total
70
PROGRESS REPORT NUMBER 3
FINAL PRODUCTION AND NEXT STEPS
The grade for this report is based on 60 points. The
assignment of point, grading and
comments are presented below.
Report No. 3:
Total Points
Score
Integration with Prior Reports(7)
- Were needed corrections made?
3
- Does final product meet concept?
2
- Does final product meet prototype?
2
- Final Product Formula (9)
- Is formula developed based upon
5
understandable interpretation of
results?
- Raw Material Specifications
1
- Ingredient Percentages
1
- Finished Product Specifications 1
- Performance Tests
1
3. Label Information (4)
- Product Name correct?
1
- Is nutritional label included?
1
- Is ingredient statement correct?
1
- Are product costs calculated?
1
4. Shelf-life Determination (3)
- Description of plan to determine shelf-life
and a discussion of probable failure mode? 3
4. Final Process (8)
- Final flow sheet provided?
4
- Material balance complete?
2
- Operating conditions provided?
2
5. Final Package (3)
- Package design described?
2
- Packaging materials specified?
1
- Final Consumer Test (8)
- Basis for evaluation explained?
5
- Results interpreted?
3
- Next Steps/Recommendation (8)
- Report Organization and Completeness (10)
- Was report clearly organized?
4
- Was report complete - all data used,
discussion adequate
6
Total
60
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